About Us

Born in the North East. Built for training.

Bailox was founded in Newcastle upon Tyne with one clear focus — to create gym wear that performs without distraction. No gimmicks. No shortcuts. Just clean design, reliable fabrics and pieces that work as hard as you do.

We design for real training. Early starts. Heavy sessions. Long weeks. From strength work to conditioning and everything in between, every piece is built to move, last and feel right when it matters most.

Our style is confident but stripped back. Athletic fits. Performance-led fabrics. No unnecessary noise. Just clothing that earns its place in your kit — whether you’re in the gym, on the move or switching off after.

Rooted in the North East, we take pride in doing things properly. Honest work. Strong standards. No hype without substance.

Founder Story

Bailox was created by someone who lives the training lifestyle — not from a boardroom, but from the gym floor. Frustrated by gym wear that looked good online but didn’t hold up in real sessions, Bailox was built to bridge that gap.

Every product starts with one question: would we wear this ourselves? If it doesn’t perform, move properly or feel right mid-session, it doesn’t make the cut. Simple as that.

This brand is built on consistency, not trends. Turning up. Putting the work in. Improving over time.

What We Stand For

• Performance first — every piece is designed to work during real training
• Clean design — no unnecessary branding or distractions
• Quality over hype — substance always beats trends
• Built to last — durable fabrics that go session after session
• Northern roots — honest, hard-working, no shortcuts mentality

Bailox isn’t about chasing attention.
It’s about showing up, putting the work in, and wearing gear that keeps up.